Mobilivre is a project developed as part of a copywriting and concept development course. The video was created to promote Mobilivre, an eco-responsible traveling bookstore, during a crowdfunding campaign on Ulule. Built around the concept “Too far to read,” the project focuses on the obstacles faced by a character trying to access literature. By allowing the viewer to experience these difficulties before revealing the solution offered by Mobilivre, the video makes the project’s impact concrete and accessible.